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One of the biggest advantages of online ads is also one of the biggest disadvantages. Online ads can reach a wider audience and if you have a global internet business can expand the boundaries of your customer base. In most cases you have the ability to determine the types of sites on which your online ads will appear, but in many instances once you place the ad, especially if going through an online ad agency, your site could end up on sites that are inconsistent with you beliefs. [Read the rest of this entry...]

In many cases batch email marketing can be waste of time any money, especially if you are sending emails to people who have not agreed to accept emails from you. In that case it could be considered spam and lead to being booted off your internet service provider. It can also create animosity with your subscribers if they receive a constant flow of emails from you that appear to be advertising only, with no benefit to them. [Read the rest of this entry...]

Saya masih ingat ketika pertama kali ingin masuk ke dunia online bisnis. Keinginan itu lama tertunda-tunda gara-gara saya tidak punya credit card, karena untuk membuka akun payment processor pada PayPal atau AlertPay salah satu syaratnya adalah harus punya credit card.  Sedangkan gaji saya pertahun waktu itu masih di bawah persyaratan yang ditentukan untuk bisa memiliki sebuah credit card.

Saya tahu beberapa teman saya masih menunda keinginan untuk mencoba peruntungan di dunia online bisnis karena alasan yang sama: tidak punya credit card. Kini, lewat tulisan ini saya ingin memberitahu mereka agar mulai take action karena payment processor tanpa persyaratan credit card, dan bahkan memungut biaya lebih rendah daripada Paypal ataupun AlertPay, sudah mulai tersedia. Lagi pula tidak dibutuhkan deposit segala untuk bisa mengaktifkan akun. [Read the rest of this entry...]

Auto-responders can be great, for when you need someone to know something important, when they are trying to reach you, but they can be a problem too, when you are in urgent need to contact someone and you receive an auto-response.

Auto-responders are software programs that automatically send a response when an email is sent to an individual that has set their limits to have an auto-response. These can be as simple as you would like to make them or as complicated. Having a simple message can make things easier for those that will receive the reply email. Having an auto-response to emails that come in regarding your company can be a quick way of getting information out, before you address a specific question or problem. This works exceptionally well if you set it up on an email account that is a broad email or is specifically used to relay information to a possible customer. [Read the rest of this entry...]

Being good to your clients will ensure that they will stick around; in a day and age where the Internet provides competition – either by virtue of doing many tasks virtually or by enabling vendors and service providers from across the globe to connect with eager clients from all over the world – that has already forced many companies out of business, you have to be wise when it comes to client treatment. You need to understand that without your employees and your clients, you would be unable to sit in your office and keep on the lights or pay for the water bill. Thus, even the most callous customer service phobic will acknowledge the need to be good to your clients. [Read the rest of this entry...]

When I started my online business, I spent lots of money on online advertising. I still believe that if you have no resources, advertising is the fastest and cheapest (in terms of opportunity cost) way to get lots of traffic.

But advertising costs you ‘time’ to set up the ad, ‘effort’ to monitor the progress and ‘money’ to post the ad. While I was heavily advertising, I was at the same time using 4 other tools to create traffic to my websites, and these are the 4 tools we’re going to discuss…… [Read the rest of this entry...]

By Kenneth Koh

This article has nothing to do with internet marketing. It’s about personal financing and I think it’s worth sharing with you.

Recently, a senior of mine, a 60+ year old savvy businessman, showed me his insurance policy that is about to mature…..

To cut the story short, on maturity, instead of getting about $300,000 as he thought, he can only receive about $150,000, which is lesser than the total premium he has paid! [Read the rest of this entry...]

There are many people who claimed that pursuing ones niche would give you a lot of headaches. However, with the advent of the Internet you may find out that you have more market for your niche idea than you thought possible. You must be warned though, that even before you are able to reap the results that you are expecting, you might go through a lot of difficulties first. Nevertheless, all the efforts would be worth it in the end. [Read the rest of this entry...]

Awalnya, menulis fiksi bagi saya hanya sekadar menyalurkan hobi corat-coret yang tumbuh dari kegemaran membaca apa saja, dari sobekan koran bekas pembungkus barang belanjaan sampai pada buku-buku yang tebal. Sama sekali tidak terlintas di benak saya kalau kelak kegiatan menulis fiksi bisa menjadi passive income.

Waktu itu, saya sudah sangat senang kalau mendapati tulisan saya dimuat di koran. Terus terang kesenangan ini jauh lebih besar daripada kesenangan yang saya rasakan kemudian ketika menerima honor. Maklum, honor yang saya terima dari menulis fiksi waktu itu dari koran lokal tidak cukup banyak, sekadar untuk mengganti ongkos kertas. [Read the rest of this entry...]

After being in business a while are the calls starting to dwindle? Do your workers have too much time on their hands? It is time to pump some new blood into the work place. Use some imagination and make things start happening again. Here are some tips to help make that happen. Try them and see if they will help.

Introducing a new product or service expands the possibility for sales. Making the new product/service a side to your existing product/service can increase sales for both items. Be careful when introducing the product/service, that the old product/service doesn’t become obsolete. A side product/service to another product/service allows for contact with former customers to offer the new product/service. Checking out your competitors to see what additional items they offer can inspire new ideas for your products and services. [Read the rest of this entry...]